We spend around 3 seconds on a website before we give up and leave if we don’t find what we’re looking for. That’s why clear and intuitive navigation is essential.
‘Where am I?’, ‘Where did they put xx?’ and ‘Why do they call it that?’ are questions our users shouldn’t find themselves thinking when they move around our sites.
Therefore, navigation on and between pages must be intuitive so that users don’t think at all, but simply ‘do’.
We ensure this by optimising:
- Menus
- Links and buttons
- The search feature.
Other optimisation guides
Need help or advice?
Reach out to your faculty’s web coordinator or the Web team at SDU Communications.
Find contact details here