If you have piece of news or a compelling story you wish to share with the public, please contact Research Journalist Birgitte Svennevig at email birs@sdu.dk or phone +45 6550 2936.

There may be situations where news needs to be coordinated with the faculty management, the executive board, or the rectorate, as the announcement to the press must be integrated into a comprehensive communication plan from SDU. Therefore, you should always Birgitte Svennevig before you reach out to a media outlet or journalist yourself.

Media advice

When journalists approach university employees, it almost always regarding a specific issue they wish to highlight. They typically want to connect with a specialist within a particular research or educational field.

If you are unsure about the context when contacted by a journalist, please reach out to Birgitte Svennevig for specific advice and guidance. This ensures the best conditions for a final product that both you as an expert source and the media are satisfied with.

Also read SDU Communications’ guide to appearing in the press as an expert.

It should be clarified that all of the above only pertains to matters of professional, substantive significance or strategic interest to the faculty or SDU. Your private participation in the general societal debate is, of course, beyond the influence of the faculty and SDU.