Ny Viden goes digital
For many years, Ny Viden has kept the outside world informed on the research at SDU. The articles will no longer be published in hard copy, but dissemination will continue in the Ny Viden web universe.
Ny Viden is no longer published in hard copy. The final issue of the magazine was printed in November, but employees, students and the world outside SDU still have the opportunity to keep abreast of the research at SDU. Simply visit our digital universe at sdu.dk/nyviden.
A couple of years ago, SDU Communications created the Ny Viden digital universe, which addresses a wide range of people who want to know more about the research taking place at SDU.
On the website, the articles from each issue of the Ny Viden magazine have been continuously integrated with videos and additional articles about the research at SDU. And now the time has come to take the next step, which is inspired by SDU's strategy of working with the UN's Sustainable Development Goals.
Sustainable
- The University has an increased focus on sustainability, where we also address our own use of resources and try to reduce our climate footprint wherever possible, among other things by digitising parts of our operations, says Head of Communications Ditte Bjerrisgaard Bundesen.
- Production of the magazine has been carried out as sustainably as possible, but printing of hard copies and distribution around the country cannot be further optimised and would no longer be described as sustainable, she says.
The digital Ny Viden platform is set to be further developed and be part of a closer interaction with SDU's activities on social media.
- We want to develop and test new digital formats that can disseminate the University's research and knowledge as captivatingly as possible - without sacrificing objectivity, says Ditte Bjerrisgaard Bundesen.
- As a dissemination body at SDU, Ny Viden dates back to 1967, when it was founded under the name 'NYT' (News) as an information body between Odense University and internal and external actors.
- Ny Viden in its current setup dates from 2003, with a layout makeover in 2018.
- The purpose of the magazine was to support the University's communication obligation to the surrounding community. That obligation is now being performed digitally.